I recently completed a fresh website for a client, who had an old website that was built using wix.com, a do it yourself website builder that charges a flat monthly fee. Anyway, it came time to consider getting the new website up onto hosting and preparing a list of 301 redirects to preserve the page rank and domain authority.
Guess what? Proprietary all the way. Wix.com uses AJAX generated hash bang url’s, which insert ‘#!’ into the url structure. It allows your website to be served up by AJAX and if this was all that was required, it’d be no problem.
The Big Problem With Wix.com
The huge issue comes if and when you need to move your website to another domain. There’s no way to redirect those hash bangs via a 301 Redirect. You are effectively, other than front page value, starting from scratch.
What is a 301 redirect?
Thankfully, my client had a small website that hadn’t been live for a great deal of time, so inner pages had accumulated very little in the way of backlinks and social media attention. The front page, obviously, doesn’t require one because it’s merely domain.com.
Don’t use Wix.com if you plan on a future-proofed website
The trouble with wix.com is that if you design a website on there, plan on being with them for life. If your site creates any serious authority or value, any future moves will effectively leave you starting all over again from nothing.
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